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12/21/2023
Auto Attendant Recordings for Business
Missed calls mean missed opportunities. Professional auto attendants and on hold marketing keep customers engaged, reduce hang ups, and give your business a polished, reliable image—all while saving staff time and improving customer satisfaction.
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10/15/2025
What Is a Phone System Auto Attendant
A phone system auto attendant does more than route calls—it represents your brand from the very first hello. With the right voice and structure, it creates a professional, seamless experience that saves time, builds trust, and keeps your callers connected.
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10/15/2025
How to Boost Service Department Revenue and Retention with Automotive Dealership Marketing
Your service department is more than a place for maintenance—it’s the foundation of customer loyalty and long-term revenue. Discover how effective automotive dealership marketing can turn everyday service visits into lasting relationships that keep customers coming back.
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10/14/2025
The Psychology Behind Phone Waiting Music
Phone waiting music is more than background noise; it’s an experience-shaping tool.When customers are placed on hold, the right music can ease frustration, entertain, or even inform. The psychology behind hold music is fascinating because it influences how customers perceive both the wait time and the company itself. Choosing the right track is an art. […]
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10/11/2025
Voicemail Box Greeting Guide
Your voicemail box greeting is often the unsung hero of your phone system. When done right, it leaves callers feeling heard, informed, and confident they’ll be called back.
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10/06/2025
5 Medical Marketing Mistakes Clinics Should Avoid
Many clinics waste money or lose patients by making common marketing mistakes. Here are five pitfalls to avoid in medical marketing.
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10/06/2025
Seasonal Veterinary Marketing Ideas to Keep Clients Engaged
Seasonal veterinary marketing keeps clients engaged and informed. Explore creative seasonal campaign ideas that help your clinic grow year-round.
Read More 10/06/2025
Phone System Auto Attendant vs. Live Receptionist
Many businesses today don’t choose one or the other — they combine both.
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10/06/2025
Stories from Ottawa Podcasts
Many of our clients in Ottawa are business owners, leaders, or professionals who simply don’t have the time to learn audio editing. Outsourcing editing frees them up to focus on what they do best: recording great conversations and running their businesses.
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09/30/2025
Creative Voicemail Greetings
Your voicemail greeting is more than a formality. It is your first impression. From professional scripts to funny or seasonal twists, discover creative voicemail greeting ideas that make every call memorable.
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09/22/2025
Best Playlists for Restaurants (and Why You Can’t Use Spotify to Play Them)
The right playlist transforms dining into an experience. Discover the best playlists for restaurants and why Spotify isn’t the legal choice.
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09/16/2025
Veterinary Practice Marketing
Looking to grow your veterinary clinic without spending a fortune? This post explores affordable marketing ideas that help you build trust, attract new clients, and strengthen your practice — even on a tight budget.
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09/16/2025
How to Build a Veterinary Clinic Marketing Plan
Building a veterinary clinic marketing plan is key to standing out in today’s competitive pet care industry. From in-clinic promotions and on-hold messaging to podcast ads, radio spots, and digital strategies, the right approach helps clinics attract new clients, strengthen relationships, and grow sustainably.
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09/12/2025
Marketing Veterinary Practice
When it comes to marketing a veterinary practice, many clinics jump straight to social media, Google ads, or email campaigns. These are all important strategies, but one of the most underused opportunities for client engagement sits right inside your clinic — the waiting room.
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09/11/2025
40 Effective Auto Attendant Scripts for Your Business
our auto attendant is the first impression many people have of your business. The right script can save time, reduce frustration, and make you sound professional from the very first “hello.” In this post, we’ve put together 20 effective auto attendant scripts you can plug right into your phone system — from general greetings to industry-specific examples.
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09/08/2025
Why Podcast Editing Software Is Not Enough
Podcast editing software is a tool, not a solution. Learn why professional podcast editing vs DIY makes all the difference in sound quality, trust, and growth.
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09/05/2025
Podcast Editing Mistakes That Turn Listeners Away
Podcast editing can make or break your show. Even the best ideas lose impact if the audio is messy, too long, or hard to follow. Listeners expect professional sound, smooth pacing, and content that respects their time. In this guide, we break down the most common editing mistakes—from inconsistent audio levels to leaving too much filler in the final cut—and how to fix them. With a few smart changes, you can keep your audience engaged, grow your following, and make your podcast sound as good as it deserves.
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09/05/2025
Holding on the Phone: Boosting Customer Satisfaction
When customers call your business, every second counts. Studies show that most callers will hang up after just a minute on hold—and more than a third will never call back. For local businesses, where community reputation and loyalty matter most, the phone experience can make or break relationships. This article explores the psychology of waiting, the risks of long hold times, and practical strategies—from better call management to on-hold messaging—that help turn frustrating waits into moments that build trust and loyalty.
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09/04/2025
Where to Record Podcasts in Ottawa
Ottawa’s podcasting scene is growing fast, and finding the right place to record doesn’t have to be complicated. From professional studios like Pop Up Podcasting downtown to budget-friendly DIY setups at home, creators in the city have plenty of options. With the right space and Outcast Media handling the editing and polish, your podcast can sound professional no matter where you record.
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09/02/2025
Office Call Management: Best Practices for a Professional and Efficient Workplace
At the end of the day, call management isn’t just about keeping your office organized — it’s about how customers feel when they interact with your business. Every second a caller spends waiting or being transferred shapes their perception of your professionalism.
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08/25/2025
Professional Voicemail Greetings for Veterinary Clinics: A Complete Guide
When pet owners call your clinic, they’re often stressed and looking for answers fast. A professional voicemail greeting, paired with an auto attendant and on-hold messaging, ensures no call goes unanswered and every client feels supported. Clinics that invest in these tools save staff time, reduce missed calls, and build stronger client trust — turning phone communication into one of their most powerful assets.
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08/19/2025
Reviving the Charm of Mom and Pop Stores: Why They Still Matter
Mom-and-pop stores are more than shops—they’re part of our communities. This guide explores why they matter, the challenges they face, and how modern tools and community support can help them thrive. Supporting local means preserving culture, boosting economies, and keeping shopping experiences personal.
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08/18/2025
Effective Strategies to Hold the Line Successfully
“Holding the line” isn’t only about phone etiquette. It also has roots in customer service, negotiations, and even personal boundaries. In this guide, we’ll explore strategies to hold the line effectively.
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08/07/2025
Choosing the Right Phone System for Healthcare
In healthcare, clear communication is essential. Whether it’s a patient calling to book an appointment or a nurse coordinating care, every call matters. With so many phone system options available, choosing the right one can feel overwhelming. From legacy landlines to cloud-based VoIP solutions, each setup offers different features, pricing, and flexibility. The right phone […]
Read More 08/05/2025
AI vs Human Voice: Why Real Voices Still Matter in a Bot-Driven IVR World
In a world of smart IVR systems and AI automation, it’s easy to assume human voice recordings are becoming obsolete. But the truth is, real voices still matter — for branding, trust, caller experience, and simplicity. This in-depth guide compares AI vs human voice in IVR systems and explains why choosing one doesn’t mean giving up the other.
Read More 07/29/2025
Best Avaya Phone System for Small Business: A Complete Guide to Branded Communication
The right phone system shapes every customer interaction. Explore the best Avaya phone system for small business and learn how to brand every call with custom audio.
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07/23/2025
Understanding the Basics of SOCAN Licensing
Navigating the world of music licensing can be complex. SOCAN, a key player in this field, simplifies the process for many. But what exactly is a SOCAN license? And why is it important for music streaming and commercial use? Understanding SOCAN licensing is crucial for musicians, business owners, and anyone using music commercially. SOCAN ensures […]
Read More 07/22/2025
Business Phone Systems For Small Business
Choosing the Right Solution for Your Business | Business Phone Systems When customers call your business, the experience they have on the phone speaks volumes about your professionalism. You might be the best at what you do, but if a client has a poor experience trying to reach you, you risk losing the sale. If […]
Read More 07/14/2025
On Hold Messaging Tips for Hotels
Boost Bookings and Reduce Hang-Ups: On Hold Messaging Tips for Hotels In the hospitality industry, every guest interaction counts and that includes the moments when a caller is waiting on hold. Whether a guest is calling to book a room, ask about amenities, or confirm a reservation, what they hear while on hold can shape […]
Read More07/08/2025
Why Small Businesses Need the Right On Hold Company to Compete
Why Small Businesses Can’t Afford to Overlook the Right On Hold Company Every detail of your customer’s experience matters including what they hear when they’re placed on hold. For small businesses especially, finding the right on hold company isn’t just a nice-to-have, it can be a competitive advantage. In this comprehensive guide, we’ll cover: Why […]
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06/27/2025
Why On Hold Advertising Is a Brand Opportunity You’re Ignoring
Businesses spend a ton of time and money on branding. Logos, websites, social media, packaging, storefronts — all carefully planned out. But what happens when someone calls your business and gets placed on hold? Do they hear silence? A robotic voice? Random elevator music? Here’s the truth. On hold advertising is one of the most […]
Read More 06/27/2025
What Makes the Ideal Voicemail Greeting?
When a customer calls your business and you don’t answer, what they hear next becomes your first impression. Whether you’re a small business owner, a service provider, or running a multi-location operation, your voicemail greeting is a direct extension of your brand. Done right, it builds trust. Done poorly—or worse, left as the generic robotic […]
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06/24/2025
What Does an On Hold Company Do – and Why It Matters
What does an on hold company do? It turns waiting time into a powerful branding tool. COHM creates professional audio that reduces hang-ups and boosts caller satisfaction.
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06/24/2025
How ‘Hold on the Line’ Applies to Everyday Conversations
The Importance of Patience in Communication Communication is the backbone of all relationships, shaping the way we connect with one another in both personal and professional spheres. In today’s fast-paced world, where instant gratification is the norm, patience in communication is often overlooked yet remains an essential element for fostering meaningful interactions and building lasting […]
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06/24/2025
Voicemail Please Importance of Voicemail Etiquette
The benefits of auto attendants for businesses
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06/19/2025
How to Set Up a Voicemail Greeting
The benefits of auto attendants for businesses
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06/09/2025
What Is a Voice Message? Everything Businesses Need to Know
The benefits of auto attendants for businesses
Read More 06/09/2025
How to Choose the Right Voice Recording Voice for Phone Systems
The benefits of auto attendants for businesses
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05/26/2025
COHM Legacy
A small business that has weathered many storms and is still a powerhouse in the industry.
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05/13/2025
Cisco Phone System
In this guide, we’ll walk you through exactly how to add on hold music to a Cisco Phone System, step by step. We’ll also share some tips for testing your setup and ensuring it plays smoothly for callers.
Read More 05/07/2025
Mitel Phone System
In this guide, we’ll walk you through exactly how to connect an on hold device to your Mitel system, step by step. We’ll also share some tips for testing your setup and ensuring it plays smoothly for callers.
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05/06/2025
Custom On Hold Messages For Small Business
While many companies focus on websites, signage, and social media, they often overlook one of the most frequent points of contact: the phone system.
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04/16/2025
Genesys IVR with Natural Speech
Genesys systems are incredibly flexible, and one of the best ways to elevate them is by integrating professionally recorded, natural voice prompts. Here’s why it matters—and why your brand deserves better than a robotic “please hold.”
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02/21/2025
Marketing for Veterinarians
A bustling medical clinic, phones ringing off the hook as receptionists juggle call after call, placing people on hold one after the other.
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02/18/2025
On Hold Marketing Companies
On Hold Marketing Companies | How To Choose Selecting the right on-hold marketing company can make a huge difference in how your business communicates with customers. On-hold messaging isn’t just background noise—it’s a strategic marketing tool that enhances the customer experience, reduces hang-ups, and even boosts sales. A well-crafted on-hold message can inform callers about […]
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02/18/2025
On Hold Marketing Messages
How To Create On Hold Marketing Messages On hold marketing messages are a powerful tool. They can transform a mundane waiting period into an engaging customer experience. But how do you create effective on hold messages? What makes a message resonate with callers? This guide will walk you through the process. From understanding your audience […]
Read More 02/18/2025
On Hold Marketing and Communications
Strategies for Effective On-Hold Marketing | On Hold Marketing and Communications When customers call your business, they may occasionally need to be placed on hold. This is a prime opportunity to engage them through on hold marketing. Instead of silence or repetitive music, why not use this time to convey important messages about your products […]
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02/06/2025
On Hold Marketing for Business
On Hold Marketing for Business : Why It’s Important In today’s fast-paced world, every second counts, especially when it comes to customer interaction. Have you ever called a company, only to be greeted with silence or annoying elevator music while on hold? This scenario not only frustrates customers but also represents a missed marketing opportunity […]
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10/03/2024
A Guide to Podcast Ad Success
A bustling medical clinic, phones ringing off the hook as receptionists juggle call after call, placing people on hold one after the other.
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08/09/2024
Vet Customer Service Strategy
A bustling medical clinic, phones ringing off the hook as receptionists juggle call after call, placing people on hold one after the other.
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05/03/2024
VoIP Phone Systems: Call Tree
Setting Up Your Phone System’s Call Tree Has your business just switched to a VoIP phone system? With all the new features these modern systems offer, it’s normal to initially feel a little overwhelmed. But don’t worry; we’re here to simplify things and help you navigate it all easily. One of the most important—but often […]
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05/02/2024
The Importance of Professional Podcast Recordings & Production
Clean, professional audio is the foundation of a successful podcast. From reducing background noise to balancing voices and adding the final polish, high-quality production keeps listeners engaged and builds credibility. Whether you edit on your own or partner with experts like Outcast Media, investing in great sound is the best way to help your podcast stand out in a crowded market.
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04/28/2024
Benefits of Custom On Hold Messaging
Custom on hold messaging helps improve your bottom line by engaging callers and promoting your brand.
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04/26/2024
Ways To Improve Podcast Engagement
Podcast Engagement Creators, it’s important to do your homework. We’ve gathered some cool stats for you to check out as you plan your episodes. These insights into current podcast trends will help you focus on what really matters for your show. Podcast Listeners by Age: Who’s Tuning In? Knowing the age ranges of your podcast […]
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03/24/2024
Medical Marketing Strategy
Imagine a busy healthcare organization with calls and patients walking in. The phones are ringing non-stop, and receptionists are juggling calls, putting one person on hold after another. This common problem can lead to a position solution - medical marketing strategies.
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